B2B Copywriting Services
Knowledge Base Development
Now your customers can self-serve answers with a knowledge base designed to increase product adoption, customer retention, and profits. I work with your customer success, support, and development teams to provide tutorials, integration assistance, and FAQs using clear brand style guidelines and workflows.
Website Copy
You have fewer than 6 seconds to capture your visitor’s attention online. I’ll work with you to create a strong value proposition and reader-focused messaging that’s clear, crisp, and memorable. You’ll have on-brand web copy supporting each stage of your buyer’s journey. Full website packages and à la carte web copywriting services are available.
Landing Pages
Lead-generating landing Pages are laser-focused, highly targeted, and optimized for automatic response. Only two possibilities are visible: opt in or leave. Let’s do everything possible to make it opt in only.
Case Studies
Case Studies educate prospects, reduce reference requests, and portray your customer as the hero. My services include an initial planning call, interview templates, phone or in-person interview, transcriptions, and multiple revisions.
For information about services, contact Judy at judy@judyolbrych.com or request a quote.
In-House Copywriting and Communications Training
- Want to give your marketing team Direct Response Copy Superpowers?
- Ready to stop losing cash because visitors are leaving your website and ads without clicking?
- Tired of outsourcing the work … constantly interviewing new contract writers … and searching for the one who finally “gets” your brand voice?
You know your product, your brand, and your voice better than anyone else. In-house copywriting is the best solution for businesses who need regular content readers recognize as part of your message and style. Developing a good relationship with an independent copywriter who can provide services on retainer can be a strong alternative to an in-house staff member.
Marketing departments often lack the assistance of a full-time, professionally trained copywriter. Custom training programs provide an avenue for team members to build new skills and confidence. You enjoy the ability to get the critical writing work done on-site with people who already know your brand and business.
My programs teach proven principles and systems for direct response copywriting. Enjoy seminars and trainings delivered remotely or on location. Each program or workshop is tailored for the needs and objectives of your organization.
Your presentation was the best I have attended in years. You are a great presenter that brings valued business knowledge to the local business community. On behalf of all of those that will learn from you …Thank you so much, I am glad I met you.
Bob Rodriguez, Owner of Direct Mail Workz and Co-founder of Networking Over Williamsburg, LLC
