It’s below freezing here in Williamsburg, and we’re all keeping warm with crackling hot fires and steaming mugs of coffee. But how about keeping your email lists warm? During holidays, vacations, and new projects, it’s easy for small businesses and solo-preneurs to skip a weekly email blast or … [Read more...]
Spam-Proof Your %**!!#% Email
Let’s talk about email headlines. How are yours working for you? Do you have open rates that make other marketers crazed with envy, or are your messages automatically moving to the internet underworld that is Spam. If you're using certain trigger words, too much punctuation, or too many caps, get … [Read more...]