How can business owners Life Proof their businesses and build steady streams of leads on social media? Join me for Episode 12 of Lead Generation Unleashed How do automation and strategic email funnels support authentic relationship-building? How are moms with young children running … [Read more...]
7 Steps to Boost Your Sales with Social Proof
Why is Social Proof so effective? According to psychologist Robert Cialdini, Social Proof is a powerful weapon of influence based on the principle that “we determine what is correct by finding out what other people think is correct.” (Influence, 2009). As the 1927 song goes, "Fifty Million … [Read more...]
How to 10x Your Content the Fast and Easy Way
Want a fast and easy way to grow your content 1000%? Stretch it like turkey. You know … Turkey soup, turkey sandwiches, turkey pot pie … Just because you roasted up that blog post and hit publish doesn’t mean it’s all used up. You can repurpose your posts, articles, and emails to help you … [Read more...]
Everything You Always Wanted to Know About Sales Funnels (But Were Afraid to Ask)
OTO. SLO. Tripwire. It sounded like a secret code ... I had committed the ultimate copywriting crime: sending an email that bamboozled my reader. Know the feeling? When you get so excited about something, you forget that 99% of the world doesn't know ALL your acronyms? So … back to my story … … [Read more...]