Did you leave that bold new jacket in yesterday's shopping cart? Has a sales rep ever called you after a white paper download? Congratulations! You’re a lead. What does that mean, exactly? The Oxford Dictionary of Marketing defines a lead as “A potential customer who has been identified as being … [Read more...]
Building Trust at Buffer: Kevan Lee on Value-Based Lead Generation
Listen to "Building Trust at Buffer: Kevan Lee on Value-Based Lead Generation" on Spreaker. Want to know how to generate more leads for your business? Join me for Episode 4 of Lead Generation Unleashed How does a growing software company get over 100,000 new users every month without a sales … [Read more...]
3 Proven Lead Generation Tools for Building Your Business
Frank is polite, well-informed, and always ready to chat with your visitors. He can answer most of their questions and hook them up with the right person in your company. Does someone want to schedule a demo or a call? No problem. Frank even helps them choose content to match their interests. And … [Read more...]
Unlock the SaaS Sales You Want in 2018
Are you promoting SaaS-sy software designed to keep internet users free from malicious hackers, … place a professional art studio at your buyer’s fingertips, … generate thousands of social media followers overnight, … or serve your valued customers in any of 1001 other ways? Keep reading and … [Read more...]