It happens to email marketers and gardeners ... Dormancy ... Hibernation ... Dark mornings that make pajama days insanely tempting ... Gardeners know plants are resting and getting ready for massive growth in the Spring. And one of the ways they encourage healthy, productive trees and … [Read more...]
How to Start Emailing Your List Again After a Break
It’s below freezing here in Williamsburg, and we’re all keeping warm with crackling hot fires and steaming mugs of coffee. But how about keeping your email lists warm? During holidays, vacations, and new projects, it’s easy for small businesses and solo-preneurs to skip a weekly email blast or … [Read more...]