Who doesn’t want a better email open rate? If you’re not putting videos in your email, you’re missing out. Adding video leads to spikes in opens, conversions, and sales. Even if you don’t produce the video yourself, just having one in your message draws left-clicks to links like a sticky armadillo … [Read more...]
Spam-Proof Your %**!!#% Email
Let’s talk about email headlines. How are yours working for you? Do you have open rates that make other marketers crazed with envy, or are your messages automatically moving to the internet underworld that is Spam. If you're using certain trigger words, too much punctuation, or too many caps, get … [Read more...]