Judy Olbrych

Direct Response Copywriting and Communication

Rock Your Productivity: Chris Harris on Bull’s Eye Lead Generation

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Listen to “Rock Your Productivity: Chris Harris on Bull’s Eye Lead Generation” on Spreaker.

How can you find high-quality leads, crush your revenue numbers, and rock your productivity – all while making a meaningful difference in the world?

Join me for Episode 8 of Lead Generation Unleashed

  • How can businesses find and convert better leads?
  • How can you control the quality of your leads?
  • What should you ask when implementing any new productivity strategy?

Chris Harris is here to show us how we can build our businesses with strategic lead generation – without throwing our lives out of balance or losing our minds.

Chris is the co-founder and Chief Refuser at Refuse Ordinary LLC, a sales and productivity wizard, speaker and trainer for almost 20 years. He’s operated a leadership training school, owned two consulting firms, and helped others launch successful business ventures. His clients have included Altria, Patagonia, Capital One and World Bank, Caribbean division, and he’s been featured in Success magazine.

Join me to get his insights on what’s working now in this episode of Lead Generation Unleashed, a program where we explore what’s working now to help you attract more LEADS, trigger RESPONSE, and ignite SALES for your business.

Hit the play button and join us now!

“We're hypersensitive about really what we call a bull’s eye market. So being highly specific about who we're targeting. … So the people that will respond are already in the right market as far as who we're looking for. And then from… Click To Tweet

What You’ll Hear About:

  • The secret to 75 – 95% close rates – Chris reveals the strategy that’s working now at RefuseOrdinary (1:04)
  • Three critical questions to ask when evaluating your leads (3:42)
  • When your prospect is not a good fit – and why they will remember you in the future (7:39)
  • What SIT files are – and how they help you stay front of mind (9:54)
  • Is seven the magic number of touches for conversion? Chris busts open the myth and exposes what really works. (10:59)
  • Five Key Sales Trends to watch for in 2019-2020 – are you ready for these? (16:17)
  • How outdated, eye-rolling lead generation tactics can be combined with new approaches to produce fresh results – and the “old-fashioned” strategy that’s making a super-comeback in today’s marketing world (19:28)
  • Content strategies that boost conversion for businesses with long sales cycles (30:09)
  • Practice this single productivity strategy … and stay on track to achieve your top priorities and goals (32:16)
“You can be a subject matter expert at what you do, so you're an expert at what you do, but you also can be an expert at who you serve.” - Chris Harris Click To Tweet

Resources Mentioned in This Episode:

Thank you for tuning in today!

MUSIC CREDITS:
Poppers and Prosecco Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License

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